Flipping Through: Harper's Bazar, January 1925

Today's 'Flipping Through' is Harper's Bazar from January 1925.

(This is a long one, so click below to see the whole magazine)

Flippin' Through: Ideas About Hair Dressing by Pro-phy-lac-tic c.1923

  Today's 'Flipping Through' is a little bit different.  Instead of a traditional magazine I found a small booklet titled Ideas About Hair Dressing, which is a sort of advertisement and instructional book in one by the brand Pro-phy-lac-tic.  There is no date in the book, but based on this brand's advertisements in archived magazines and the hairstyles shown it appears to be circa 1923*.

Mansir Printing Company

Holyoke, Mass.

Further Research:
McCall's, January 1923: Pro-phy-lac-tic Brush Advertisement
*This book is shown in the advertisement above, which I didn't notice at first!

Flipping Through: The Woman's Weekly, November 1904

Today's 'Flipping Through' is The Woman's Weekly from November 1904.

 Beautiful Art Nouveau detailing on the table of contents.

Ladies sporting fur scarves and stoles.

Sears & Roebuck Co. sewing machine in cabinet - if only they were $5 now!

Advertisement to send in your hair, then receive a real hair piece that matches your own.

A time when anything could be ordered from a catalog.

About tapeworms - during the late Victorian and Edwardian era there was a rumor that women used tapeworms to lose weight, taken in 'tapeworm pills' which housed the worm's eggs.  Once the weight was lost, the woman would want to shed her tapeworm, since there are nasty side effects to having one living in the body.  I have found no conclusive evidence to this diet trend, but I couldn't help but be reminded of it when seeing these advertisements to remove tapeworms. 

I thought there was some irony to the juxtaposition of these two advertisements.  (note the name Kellogg - not the same Kellogg of cereal fame it seems)

Copyrighted October, 1901,

By the Lewis Publishing Co.,

St. Louis, MO.

Flipping Through: Needlecraft, August 1925

  There's no better way to learn about a time period than to read through its magazines.  Many magazines have been archived and are free to read online(which is where I find most of my sources for this blog), but I have added a few to my collection that I haven't found online.

  This post is the first in a series called 'Flipping Through', where I'll show the entirety of the inside and out of my antique magazines, and point out some interesting parts for each.

Today's 'Flipping Through' is Needlecraft from August 1925.

Photograph showing the fashion on a real person.

Color illustration for a pattern.

Illustrated fashion for woman and child.

Maybelline ad showing the original commercial mascara as a cake.

Pattern illustrations showing more of the fashion at the time. 

Electric toaster, not quite to modern standards but a big improvement of the stove top kinds.  

Another version of faux ivory.

Needlecraft Magazine
Published monthly by the Needlecraft Publishing Company

Augusta, Maine and New York, N.Y.